Morgan:News:2010:Bronze Edition

Wednesday, August 31, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |VANOC| #1158 FEATURE
SNOWMAKING RESERVOIR TO BE FIRST LOWER MAINLAND CONSTRUCTION PROJECT –-
AND FIRST STEP IN CYPRESS BOWL VENUE WORK


The Vancouver 2010 Winter Olympic Organizing Committee (VANOC) will test the volatile waters of the Lower Mainland's construction climate this fall with its first construction project in the Greater Vancouver area -- a small reservoir and pumping station on Cypress Mountain.

Up to now, VANOC's construction work has been focused on the Whistler area and has so far involved only earth-moving and clearing that has reportedly come in roughly on budget. The main construction contracts for those areas aren't expected to be sought until the first quarter of next year. It has maintained that the high and volatile construction budgets seen elsewhere in BC involve concrete-and-rebar type projects.

The Cypress Mountain ski area, atop the mountain range that marks the North Shore area of Vancouver, is to be used for skiing and snowboard competitions. These competitions will include moguls and aerials, freestyle skiing events, half pipe, snowboarder cross and parallel giant-slalom snowboard events. The location offers a spectacular vista of Greater Vancouver, and it can be easily seen my most areas of the Greater Vancouver area.

Meanwhile, Morgan:News:2010 has now confirmed that VANOC plans to install a significant snow-making capacity at Cypress Bowl, the studies for which were underway well before last winter's unseasonably warm and wet weather in Lower Mainland.

The mild weather conditions in January and February prompted a snowstorm of reporters' questions to VANOC CEO John Furlong and the president of the International Olympic Committee, Jacques Rogge, who was visiting at the time, about what VANOC or the IOC would do if similar conditions affected the Games in February and March of 2010. Both simply replied that snowmaking would be considered if necessary.

VANOC has begun asking engineers who might be interested in designing the 20,000-cubic-metre reservoir and supervising its construction this fall and winter to submit proposals to VANOC by September 15. Since this project will be used well after the Winter Games, VANOC is working with the owners of the mountain ski area, Cypress Bowl Resort Limited Partnership (CBRLP), and both VANOC and CBRLP will be supervising the project.

The consulting contract VANOC is offering in connection with the project is also notable for two general aspects that appear to be models for future consulting contracts. In one part it details, for the first time, a requirement that proponents have team-building and conflict-resolutions skills or training. It has also noted that besides the routine language that allows the RCMP to do security checks on anybody connected to the proponent's firm, additional language has been added that specifically allows for detailed Criminal Code checks that may be done on anybody that goes onto a VANOC construction site as part of a work crew.

IT'S SNOW USE

As for the snowmaking plans: VANOC studies indicate it would probably require about 45 snowmaking guns to produce enough snow to cover 15.5 hectares of Cypress Bowl to a depth of about 1 metre to 1.4 metres, depending on the event, plus a secondary training area of another five hectares, which would only be covered once the main areas had been covered. The original study said that amount of snow would cover the snowboarding and freestyle aerial areas. That's a total of 176,000 cubic metres of snow that would be required, and in a tough scenario, where the temperature is only about three degrees Celsius below zero, about half of that snow would have to be produced within 200 hours: about eight days.

On the other hand, the reservoir consulting contract calls for coverage of only the snowboarding areas -- 10.5 hectares, plus the five-hectare training area (the location of which hasn't yet been identified, but this is expected shortly, as a detailed survey of the area is just now being completed). The reason for the discrepancy is not yet clear.

The water for the snowmaking, if it's needed, would be pumped from Cypress Creek from a location near the Day Lodge, at a rate of up to nearly 1,000 litres per hour, to the main pumping station and form there to either the reservoir or the snow guns, when they begin operation.

The earth-banked reservoir, which will have a thick plastic lining, is to be built in an old gravel yard that has been used previously; the construction area would take up about two hectares but the reservoir itself won't be nearly that big by the time it's installed. The reservoir itself will be about 50 meters by 130 meters and six meters deep.

Four turbine pumps capable of delivering up to 2,840 litres per hour would move the water from the reservoir or creek, when the snow guns are in operations. Water-use licenses from the BC Government will be required as part of the overall project's environmental review process.

The snow guns themselves have not yet been commissioned, but it's expected they would be fully automatic fan types, as they're currently the quietest and most energy-efficient, with about three-quarters of them expected to be mounted on towers. A separate electrical system, with redundant components, to power the guns will also need to be installed.

TEAMWORK REQUIRED

As for the new teamwork section of the consulting contract, VANOC says it wants consultants to understand the importance that VANOC places on teamwork. As a result it says, "The consultant must demonstrate:
  • The understanding of close client contact and communication;
  • The commitment to listen attentively to client directives;
  • The willingness to provide responsive service;
  • The requirement for appropriately timed actions as directed by the client;
  • The ability to facilitate collective consensus building;
  • The training to deal with conflict resolution;
  • The importance of good anticipation;
  • The necessity for clear and direct communication with, and coordination of, sub-consultants; and
  • A complete appreciation of teamwork."


Originally published to Morgan:News:2010:Gold subscribers on August 31, 2005






Morgan:News:2010 |Moguls| #1157

Here are three moguls we ran into today:

Own the Podium RECRUITMENT CAMPS SUCCESSFULLY LAUNCH
  • One of the main fundraising arms of the Vancouver 2010 Winter Olympic Organizing Committee (VANOC) involves the Own the Podium program, designed to push Canada to be the top medal winner at the 2010 Winter Games. One of the main programs of Own the Podium is The Recruitment Program, in which potential medal-winners are identified for support. The Recruitment Program also has a function that involves, as the Americans and Australians have been doing for some years now, finding athletes from other sports with skills that may help them excel in speed-skating, bobsleigh, skeleton, snowboarding and freestyle skiing. That's because officials think there's probably not enough existing talent in the various sports pipelines that can produce the magic number of 35 medals for Canada at the 2010 Games. The first camp to identify these types of 18-and-older athletes has been held, in Calgary, and, according to organizers, was surprisingly successful all around. Program manager Jacques Thibault -- who says he earlier recruited some Cirque du Soleil performers for freestyle, noting they only took a few days to work out the flips but are still having trouble with the landings -- has ended up with about 50 first-cut athletes out of about 100 who started at the camp. Those 50 include gymnasts, divers, or hockey players, cyclists and rowers, all trying out for speed-skating. They've all got a lot more work to do, he says, but then there's more than four years to do it. There's another recruitment camp set for November.

    CLOWN HUMOUR MARKETS 2010 OLYMPIC POTENTIAL
  • Meanwhile, 34-year-old Nicolas Fontaine, who runs the Water Ramp Training Centre in Lac Beauport, Quebec, is also doing his best to identify and train potential athletes for the 2010 Olympics in freestyle skiing. Fontaine is a four-time Olympian with a silver medal from the 1992 Winter Games, and a four-time World Cup gold medallist. He's retired from that, but now does a professional clowning exhibition under the name The Flying Canucks. He talks to youngsters afterwards who wonder how they can do the kinds of aerial tricks in his performance. They're usually gymnasts who have Olympic dreams, he says, and he's able to point them in the right directions for 2010 training.

    NIKE R&D FOCUSSING ON 2010 OLYMPIC HOCKEY
  • If you're wondering whether it's only athletes, VANOC and their sponsors that are doing things now to get ready for the 2010 Winter Olympics, feggudabouit. Bauer Nike's worldwide president and CEO Chris Zimmerman, who was in Saskatoon, Saskatchewan, earlier this month for a sports function, says his company is working, today, on the R&D for equipment the athletes will be wearing at the 2010 Games, such as skates. "That's how far out there we're working on new ideas," he says. "We have raised the bar significantly as far as bringing the weight down, [improving] the fit profile and really developing a radically new way to manufacture new skates." The work stems from the company's decision to start making hockey supplies, such as composite sticks, and uniforms, into which the firm is also pouring R&D money. "We've built off of that -- learning from speed skating, track-and-field and cycling -- to what we think we have created: a revolutionary uniform."



Originally published to Morgan:News:2010:Gold subscribers on August 31, 2005

Tuesday, August 30, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |Government| #1156
WASHINGTON STATE LEGISLATORS TO MEET WITH BC COUNTERPARTS ABOUT TRADE AND 2010 ISSUES


A group of Washington State legislators from both major US parties will be in Victoria, BC, next week to talk to provincial government representatives about economic development, and the 2010 Winter Games will be on the agenda.

The meeting, led by the State's Lieutenant-Governor Brad Owen, is to "to discuss a variety of issues, including trade relations, energy, homeland security and the 2010 Olympics," Owen says in a news release. It's the first time Owen's Legislative Committee on Economic Development and International Relations will meet outside the contiguous United States. Nine members of the Committee will also make the trip. Considering the current tension over softwood lumber, it may be that they hear more about trade troubles than 2010.

The Victoria trip includes a tour of the University of Victoria's Clean Energy Center, which researches hydrogen energy and which, in turn, is a demonstration adjunct to the 2010 Olympics. The lawmakers will also be guests of British Columbia Lieutenant-Governor Iona Campagnolo, and at 9 a.m. Sept. 9, they will join a public meeting in a room in the B.C. Parliament Building.

The BC ministries of Energy, Environment and Economic Development plan to make presentations.

BACKGROUND

Legislators expected to make the trip with Owen: Senators Rosa Franklin, Democrat-Tacoma; Joyce Mulliken, Republican-Ephrata and Cheryl Pflug, R-Hobart. House of Representatives going include Bruce Chandler, R-Granger; Phyllis Gutierrez Kenney, D-Seattle; Dan Roach, R-Bonney Lake; Mary Skinner, R-Yakima; and Bob Hasegawa, D-Seattle.

RESOURCES

Lieutenant Governor's web site:
http://www.ltgov.wa.gov/Lt.Governor/default.htm


Originally published to Morgan:News:2010:Gold subscribers on August 30, 2005

Monday, August 29, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |VANOC| #1155
2010 DIRECTOR CONFIDENT ABOUT INTEGRATION OF PARALYMPICS WITH VANCOUVER AND LONDON OLYMPICS


NEWSWATCH

One of the directors of the Vancouver 2010 Winter Olympic Organizing Committee (VANOC) says today the back-to-back example of VANOC and the London Summer Olympics integrating the Olympics with the Paralympics should put to rest the idea of a separate Paralympic Games.

Jarvis, 47 and a Calgary businessman, is also one of the 15-member commission that will supervise preparations of the 2012 London Games for the International Olympic Committee. He was speaking to the Canadian Press news agency.

Jarvis, who lost an arm during an accident at a butcher's when he was eight, is an Olympian; he competed in the Barcelona Summer Olympics in 1992 in track-and-field, and the javelin.

He noted the Sydney Summer Games in 2000, and the 2002 Winter Olympics in Salt Lake City incorporated the Paralympics into the Games, and that Vancouver was the first to put the word into its formal name, and essentially treat them as part of its overall strategy as host, both at the bid stage and also now at the implementation stage.

So does London; the interview with the CP reporter quotes him as saying, "In their bid they talked about creative ways to link the two Games so it's much more about a sporting event and celebration of sports that starts with the Olympic Games and concludes with the Paralympic Games."

As for suggestions that the Paralympics, now that they've had the boost, go its own way, Jarvis says he would give that support only under one condition. Morris quotes him as saying, "I would have to see a very strong business case that would advance the movement and be good for all athletes."


Originally published to Morgan:News:2010:Gold subscribers on August 29, 2005






Morgan:News:2010 |Moguls| #1154

Here are three moguls we ran into today:

VANOC INCREASES WHISTLER OFFICE STAFFING FOR COMMUNITY EVENTS
  • The Vancouver 2010 Winter Olympic Organizing Committee (VANOC) is going to boost its community-relations presence in Whistler as it brings on additional staff for its public information office there. Two new people will report to Maureen Douglas, who is VANOC's Director of Operations & Community Relations for Whistler & the Sea-to-Sky Highway project. One is a new Community Relations Co-ordinator for Whistler, to take over some of the increasing load borne by Douglas, and the other is an assistant for the new co-ordinator. Douglas already has an assistant, along with two other full-time staff. The new co-ordinator is to manage the day-to-day operations, community relations and special-event activities of the Vancouver 2010 Info Centre in Whistler, as well as recruit, train and schedule the volunteers connected with the Centre. The interviews for the two positions will take place about the middle of September, and it's likely the new people will start in October.

    TORINO HIGHWAY PROJECTS COST TWICE AS MUCH AS VANCOUVER'S
  • The major infrastructure project connected with the 2010 Winter Olympics is the upgrade to the Sea to Sky Highway that connects Vancouver with Whistler. But the project's C$600 million budget, which is being borne by the BC government, and not the Vancouver 2010 Winter Olympic Organizing Committee (VANOC), is significant to BC, but it's only half that of the C$1.2 billion in highway improvements undertaken by the Torino Olympics agency in charge of infrastructure. According to figures released in Italy today, there are 30 projects on which Torino is spending money, with the idea of boosting the capacity of more than 100,000 kilometres of road, half of which are new. The agency expects the projects to be finished in November, three months before the start of the 2006 Games. The projects include 13 viaducts, five tunnels, 11 km of prefabricated wall, 40 roundabouts and 1,200 new parking lots spread through 28 towns. The BC government is also expected to pay at least 11 million for a two-lane paved highway into the Callaghan Valley to where VANOC's Whistler Nordic Centre resort is to be located.

    SURREY'S SPIN ON 2010
  • From Morgan:News:2010's Grasping At Straws department: It may not have occurred to you that running, soccer, field hockey and rugby are sports that ought to be associated with the 2010 Winter Games, but for the Vancouver suburb municipality of Surrey, that's what they are. The municipality, which has no VANOC projects, says that a "vital component" of Surrey's 2010 Community Opportunities Strategy are the following: an investment of C$7.9 million investment in the new South Surrey Recreation Centre, scheduled to open late this year, a C$2.2 million investment in the South Surrey Running Track, to open in October, and a C$1.5 million investment in the South Surrey Artificial Turf Field. So how does this connect with the Winter Olympics, exactly? "With the 2010 Olympics just around the corner, it is vital that we invest now to ensure we're positioned for emerging opportunities and we're ready to showcase our amenities," Surrey mayor Doug McCallum says. "These capital improvements are not only great for residents and families of Surrey but will lead to ongoing sport development, related tourism and economic spin-offs."


Originally published to Morgan:News:2010:Gold subscribers on August 29, 2005






Morgan:News:2010 |VANOC| #1153
ORGANIZING COMMITTEE MULLS OVER THE POSSIBILITY OF GOING GREEN AS IT PREPARES ITS NEW HEADQUARTERS


The Vancouver 2010 Winter Olympic Organizing Committee (VANOC) is thinking about striving for the LEED Commercial Interior Certificate as it fits up the two new adjacent buildings in East Vancouver that are to become its headquarters early next year.

VANOC headquarters will move permanently from its current downtown location at 1095 West Pender to east Vancouver's Kingswood Atrium, located at 3585 Graveley Street and the adjacent 1570 Kootenay Street, close to the 1st Avenue interchange on the Trans-Canada highway in Vancouver.

VANOC takes possession of the two empty office buildings in September and expects to be fully moved into them by early next year. One building is seven storeys with a total of about 117,000 square feet (or about 21,000 square feet per floor), and the other is a two-storey building totalling about 113,000 square feet (about 56,500 per floor). The buildings are secure and fully air-conditioned, but need to be fitted up with various plumbing, electrical, lighting, networking, garbage collection, recycling and security systems.

The Olympic committee is now asking mechanical and electrical engineers to submit quotes for doing the work, based on achieving a LEED Commercial Interior Certificate, but it has asked for two numbers -- the cost of doing the work normally, and the cost of doing the work to LEED standards -- so it can assess the costs involved, compared with the budgets it has available, and whether potentially lower operational costs will offset the upfront expenditures. VANOC promised the International Olympic Committee in VANOC's bid to work on using LEED standards throughout the Winter Games. The engineers will also be working with the consultant that's doing the building's interior design.

Typically, the LEED certification for commercial tenants, a relatively new LEED program, aims to make the existing building more energy efficient, environmentally friendly, or both. However, the extra work involved can increase the cost of a standard fit-up by at least 2% and often much more, depending on the building's design and what's required to be done.

Studies done in California indicate that operational savings are achieved that usually offset the additional expense, but those cost-benefit studies have been forecast for generating returns over 20 years -- VANOC will only be operational until the summer of 2010.

An example of the type of savings comes from some operations that have decided to incorporate aggressive recycling of office waste. Typically such waste is picked up five nights a week, at an average cost of about 5 cents a square foot. LEED certificate buildings can cut that to almost zero through recycling recovery revenues, along with janitorial schedule changes to daytime work that allowed night-time power reductions and subsequent savings.

Other concepts involve using materials for the fit-up that are themselves partly or fully recycled, increasing natural ventilation -- thus reducing air-conditioning use -- and increasing natural lighting, which reduces power use, or increasing the use of high-efficiency fluorescent lights, which achieve the same purpose, or adding a coating to windows to reduce glare on computer monitors, allowing them to be operated at a lower power. Also, the addition of secure bike storage and shower rooms encouraged people to bring bikes to work. In other buildings, the City of Vancouver has also relaxed parking bylaw enforcement in exchange for alternate-transportation amenities.

VANOC, in a hurry, says it needs to hear from mechanical- and electrical-engineering candidates by Friday, but they can tour the building before submitting their quote. The tour is scheduled for tomorrow morning at 10.


Originally published to Morgan:News:2010:Gold subscribers on August 29, 2005



Morgan:News:2010 |VANOC| #1152
MORO HIRED TO MANAGE ICE SPORTS AS LOGISTICS DIRECTOR SOUGHT


The pace of hiring executives for the 2010 Winter Olympics continues unabated.

The manager of sport development at the Canadian Olympic Development Association, Dan Moro, has been hired to supervise ice sports at the 2010 Winter Olympic Games, and the Olympic Organizing Committee (VANOC) is about to start reviewing applications for a key manager who deals with the Games's transportation and logistics.

Moro was Director of Ice Hockey at the Salt Lake City Winter Games, but was at Canada Olympic Park in Calgary since then. Before Salt Lake, Moro had been Manager of the Canadian Hockey Association's Western Centre of Excellence at the Olympic Saddledome in Calgary for the previous 13 years. He developed a number of innovative programs, events and services that
have affected hockey internationally. The first Centre of Excellence in Calgary became a model for four other Centres that Moro helped to establish over the past four years.

Moro, for the 2010 Games, will be in charge of hockey, curling, figure skating, short-track and long-track speed skating, as well as the ice sledge hockey and wheelchair curling at the Paralympic Games, which follow the Olympic Games by a month.

At Salt Lake, Moro served as the primary liaison with the International Ice Hockey Federation and the National Hockey League and oversaw the planning, scheduling and hosting of test events leading up to the Games, as well as the men's and women's tournaments.

Meanwhile, VANOC will begin developing a shortlist in the next few days of candidates to interview for the position of Director of Transportation and Logistics.

The person will be responsible for developing an overall transportation and logistics strategy for the Games, although some general concepts have already been developed by senior staff about these functions. The person is expected to also plan and direct all the 2010 technical activities -- such as scheduling various road and bridge projects, prepare budgets, deal with a host of regulatory compliance, including how hazardous materials are to be handled, and deal with Games-time operations.

In addition, the new director's department will manage the major relationship between Canada customs and VANOC, a particularly important role as more and more materials and supplies will be coming into Canada from various countries as the Games near. It will also be the main co-ordinator for freight forwarding and shipping, warehousing and venue logistical support, along with purchasing and liquidation of materials.

The person is also going to be ultimately responsible for selecting and managing external consultants and contractors -- and their contracts -- involved in managing and moving goods. The new director will also be working on project planning, as well as dealing with the design and construction of various projects and their operations.


Originally published to Morgan:News:2010:Gold subscribers on August 29, 2005






Morgan:News:2010 |Government, Business| #1151
2010 PROMPTS DEVELOPMENT OF WIRELESS ALERT SYSTEM FOR SEA TO SKY HIGHWAY


Part of the improvements being made in advance of the 2010 Winter Olympics to the Sea to Sky Highway that links Vancouver with Whistler is a new wireless subscription service that alerts travellers to unscheduled delays on the Highway.

It's the first such service available in Canada, and it's a joint project of the Ministry of Transportation and the Weather Network. In the event of an unscheduled closure, text messages will be sent to subscribers' mobile telephones or handhelds.

The messaging system, designed specifically for the Sea-to-Sky Highway Improvement Project, is available on most wireless carriers. Each alert costs C$0.25 and subscribers are billed by their service providers.

To subscribe to the Road Alerts service, send a text message to "ROADS" (76237) with the text "Sea to Sky" in the body.

The Sea-to-Sky text messaging project is another part to an increasingly integrated information system that includes road and traffic information on the Weather Network television channel. Pelmorex Inc., the company which owns the Weather Network, plans to extend the system across the country, eventually.

RESOURCES

Information about the alert system:
http://www.TheWeatherNetwork.com/roadalerts

Sea-to-Sky Highway Improvement Project:
http://www.seatoskyimprovements.ca


Originally published to Morgan:News:2010:Gold subscribers on August 29, 2005

Friday, August 26, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |Moguls| #1150

Here are three moguls we ran into today:

PRINCE GEORGE CONSIDERS SPEED-SKATING OVAL
  • The city council of Prince George has approved C$31,300 to pay for a business plan for a proposed open-air, Olympic-sized, speed-skating oval. The oval would surround a hockey rink, and the overall project, in rough terms, would cost about C$5 million. The current plan, which is similar to that proposed by Fort St. John's larger complex, is to have it built in time to be used by the teams of countries preparing for the 2010 Winter Olympics. Prince George has a number of other winter-sports initiatives underway and council, although generally supportive of the oval/rink idea is starting to worry about the number of such projects. On the other hand, Fort St. John's project is stalled for at least half a year as it awaits government funding decisions. The Prince George idea came from the president of the city's Outdoor Ice Oval Society, Anne Pousette.

    SQUAMISH CONSIDERS RETAIL SERVICE TRAINING
  • The Chamber of Commerce in Squamish, a town about halfway between Vancouver and Whistler, says a survey of its members this summer revealed that most feel an investment in retail customer service would be the best way for the Chamber to improve the city's image for the 2010 Winter Olympics. Chamber executive director Tom Abbott, who says the survey showed its members were fretting about not having enough sufficiently trained staff to deal with the influx of tourism spawned by the Games, adds that the organization will talk over the issue with the BC Centre for Tourism Innovation and Leadership as well as with Capilano College in North Vancouver. It will also try to meet with the Vancouver 2010 Winter Olympic Organizing Committee, the 2010 Commerce Centre and various Spirit of BC committees. The Chamber also intends to hold a "strategy session" for business in September to talk about other ways to deal with the 2010 Games.

    ALPINE SKIERS CONSIDER AERODYNAMIC SCIENCE
  • Members of Canada's Women's Alpine Ski Team completed their wind-tunnel testing this week. As part of their training, Canada's top five female skiing athletes helped with the tests at the GM Aerodynamics Laboratory in Warren, Michigan. Don Johnson, general director of sales, service and marketing, GM of Canada, which sponsors the team, says, "We hope the learning from this training session will propel Canada's women's team to greater success on the World Cup circuit this year." Coaches and athletes use the wind tunnel to experiment with various race positions and test equipment such as new downhill suits, gloves, helmets, and goggles against wind speeds of up to 100 kilometers per hour, while cords of vapour swirl around them.



Originally published to Morgan:News:2010:Gold subscribers on August 26, 2005

Thursday, August 25, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |VANOC| #1149
BRACKENDALE WEBSITE COPYRIGHT SUIT SETTLED


The Vancouver 2010 Winter Olympic Organizing Committee (VANOC) has acquired ownership of a controversial website formerly owned by a real-estate lawyer and his mother in Brackendale, and later used by a German firm owned by Michael Lederer to sell erotic movies for cell phones.

The website, , was flagged by VANOC's legal department as being too close to the trademarks VANOC owns or controls and, when the apparent owner, Algino Holdings in Brackendale, a village near Squamish on the road between Vancouver and Whistler, declined to shut it down, VANOC sued. Nikolaus and Ingrid Homberg were listed as directors and officers of Algino Holdings.

Until November 16, 2004, the day the lawsuit began, the domain name was used for the Whistler Olympic Real Estate website, which advertised investments in Whistler real estate, but was still registered as being owed by the same people involved in the real-estate website. The website also use Internet code inside its pages for search engines that contain the Olympic-related terms "Olympic Games", "2010 Vancouver", "Whistler games" and "Olympic games".

Homburg declines to reveal the settlement, which followed several BC Supreme Court appearances this year, suggesting the result is confidential, but an examination of the website's ownership records indicates the new owners' address and phone number is that of VANOC, 400 1095 West Pender St., and the administrative contact is a VANOC employee, Shannon Robertson, who was one of the people named in a counter-claim by Homburg to VANOC's lawsuit.

The website no longer contains any of the material used by either the Homburgs or Lederer. Now, it offers links to various Whistler accommodations or websites offering Whistler tourist information.

RESOURCES

Ownership listing of the website:
http://www.whois.net/whois.cgi2?d=www.whistler-olympic.com

The website itself:
http://www.whistler-olympic.com


Originally published to Morgan:News:2010:Gold subscribers on August 25, 2005






Morgan:News:2010 |Moguls| #1148

Here are three moguls we ran into today:

ANOTHER FIRM UNHAPPY WITH VANOC CLOTHING-CONTRACT PROCESS
  • Vancouver-based Lululemon Athletica is the latest firm to grumble about the way the Vancouver 2010 Winter Olympic Organizing Committee (VANOC) came to be sponsored by the Hudson's Bay Company. BC Business Magazine's latest issue, which contains an article by freelancer Andrew Findlay about doing business with the 2010 Games, reports that Lululemon had also responded, in competition with with Roots Canada and 10 others, to a formal RFP issued by VANOC late last year. The RFP said VANOC was looking for suppliers specifically to clothe Canada's 2006 Winter Olympic-bound team. Both Roots and Lululemon, as is the usual practice, responded with bids confined to the specifics of the RFP. Findlay writes that Lululemon was "blind-sided" when VANOC awarded the Torino contract as part of a four-Games sponsorship to HBC for C$100 million early this spring. Findlay spoke to a Lululemon executive, who told him that had the company known VANOC was looking for a sponsor through to the 2012 Summer Games, it's unlikely Lululemon would have bothered submitting a bid. Findlay quotes Lululemon brand manager Eric Petersen as saying, "We just were not willing to play at that level. I don't think anybody could have competed with HBC." Findlay reports, though, that Lulelemon found a silver lining to the affair, saying Petersen felt the bid process was a "good internal exercise" that forced the accounting, design and marketing departments at Lululemon to cooperate on a single goal. "We learned a lot from the experience," Petersen is quoted as saying. Roots, which had been aligned with Canada's Olympic clothing for about a decade, said, before the HBC deal was made public, that it had put a great deal of effort into shaping its bid for the 2006 RFP, even to the point of hiring marketing consultants with Olympic expertise, knowing the RFP was a foot in VANOC's door, but also confined itself to what VANOC said in the document that it wanted, because it was told by VANOC "in no uncertain terms" that's what it was supposed to do. VANOC does not disclose the names of those firms that take part in its RFP process.

    VANOC ADDS MORE TRADEMARKS TO THE LIST
  • VANOC has added more trademarks to its stable. They include " Ilanaaq", which is the name of the character embodied in its new logo as well as four versions of the inukshuk logo itself: one by itself, one with the Olympic Rings design, one with "Vancouver 2010" and one with both the rings and the Vancouver-2010 phrase. Other, basic, forms of it were protected in April, along with a lengthy list of products on which it was to be used, when the logo was launched. The new VANOC trademarks also include, "Go for Gold", "Sea To Sky Ambassadors", "Road to the Olympics" and their French equivalents. VANOC's law firm for these matters, Borden Ladner Gervais, filed the phrases and drawings with the Canadian Intellectual Property office in the spring and early summer, and they were made public for comment this month. The latest batch bring the number of trademarks now owned by VANOC to 84.

    CANCER SOCIETY PRESSURES VANCOUVER FOR SMOKING REDUCTION BY 2010
  • The Canadian Cancer Society says that the City of Vancouver should extend its non-smoking bylaws to cover more areas of the city for reasons connected with the 2010 Games. "The City of Vancouver, one of the host cities of the 2010 Winter Olympic Games, should strive to show leadership and showcase to the world that it will be the healthiest city to ever host the Olympic Games by extending its non-smoking legislation," says a CCS spokesman. Stacey Berisavac complimented the Vancouver Coastal Health Authority for pursuing a Vancouver extension of its smoke-free bylaws to bus shelters, restaurant and bar patios, playing fields and other outdoor venues. "The Canadian Cancer Society is committed to advocating for healthy public policies to reduce the incidence of cancer in British Columbia," says Berisavac, "and will lend its full support for such an important issue."


RESOURCES

Previous stories we've written about the Torino/HBC deal:

'Clothing and luggage contracts for 2006 Team Canada offered by VANOC, COC'
[Morgan:News:2010:Number:758; Published on Thursday, December 23, 2004]

--

'Hudson's Bay Company signs C$100 million, eight-year, retail distribution sponsorship '
[Morgan:News:2010:Number:867; Published on Wednesday, March 2, 2005]

--

'Torino clothing contract, HBC sponsorship bid "two separate deals", according to Shaw'
[Morgan:News:2010:Number:871; Published on Wednesday, March 2, 2005]


Originally published to Morgan:News:2010:Gold subscribers on August 25, 2005

Tuesday, August 23, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |Moguls| #1147

Here are three moguls we ran into today:

COIN REVENUE FOR 2010 ATHLETES EVAPORATES
  • An Environics focus group has halted yet again a tentative plan to replace the Canadian $5 bill with a more economical coin, and the savings generated by such a switch would go to 2010-bound Canadian athletes. The focus group, which took place between May 3 and 5 with small groups of Canadians in Halifax, Hamilton and Winnipeg, generated significant opposition to the destination for the savings, suggesting such money, which the researchers told survey participants would be in the "hundreds of millions", should go to health care or other social programs. They were in favour of the government supporting the athletes, though. The group was also opposed to the inconvenience of a $5 coin coupled with the country's current $1 and $2 coins. The government has studied people's attitudes to a $5 coin every five years since 1995.

    C$10,000 DONATED TO PARALYMPIC FOUNDATION
  • The Motion Picture Production Industry Association of British Columbia has given C$10,000 to the Canadian Paralympic Foundation. It's to support Canada's Paralympic movement during the ramp-up to the 2010 Winter Games. The money was part of the profits from the organizations' 10th Annual AllStar tournament.

    FORT ST. JOHN SPEED-SKATING COMPLEX STILL ON HOLD
  • The proposed new high-performance, C$28-million speed-skating rink complex in northern BC's town of Fort St. John remains on hold at least until several months -- perhaps as much as half a year -- after a new agreement between British Columbia and the federal government can be negotiated for cost-sharing under the Municipal-Rural Infrastructure Fund, and those talks are still underway. The idea is that it would be built in time to attract national Olympic teams to practice in BC before the 2010 Winter Games. The province gave the city C$12.5 million for the project in April, which can be confirmed until the fall legislative session, and Fort St. John says it will contribute C$8 million. That leaves C$7.5 million still needed for the centre, which will include an Olympic-sized speed-skating oval encircling two hockey rinks, and the clock continues to tick.



Originally published to Morgan:News:2010:Gold subscribers on August 23, 2005





Morgan:News:2010 |Government| #1146
2010 COMMERCE CENTRE TO BENEFIT FROM MAJOR DIRECT-MARKETING CAMPAIGN AIMED AT BC BUSINESSES


The BC 2010 Olympics Secretariat is about to get much more aggressive in signing up businesses in the province for its 2010 Commerce Centre website.

The seminal idea behind the taxpayer-funded 2010 Commerce Centre was that its website was to make it possible for businesses, primarily in BC, to get timely information about procurement and similar opportunities connected with the 2010 Winter Olympic Games. But from its start last year, the site also included a range of other business information, such as seminars and conferences, that focused on much more general business development.

Brian Krieger, the general manager of the 2010 Commerce Centre, spent a significant portion of his time last fall and earlier this year in speaking to a wide range of business organizations throughout the province, doing presentations on the benefits and usefulness of the Centre, and urging businesses to subscribe.

Now, the BC Secretariat, the provincial government agency that oversees the 2010 Commerce Centre as part of its activities, is in the process of hiring a company to design and implement a direct-marketing program that uses "multiple communication channels" -- that means web services, e-mail, fax, and voice -- to systematically market the 2010 Commerce Centre.

Known internally as the "BC Business Outreach Project", the direct-marketing campaign firm is also to provide a call centre, scripts and software to do the marketing, and methods to track the success of that marketing in converting a contact to a registered sign-up of the 2010 Commerce Centre's e-mail system for sending out procurement opportunity notes. The company is expected to be hired in September. The budget for the project is not yet known; it will depend, in part, on the outcome of the hunt for the direct-marketing firm.

Secretariat documents show that it intends to start out with a three-month pilot project of the campaign this fall, using the 4,500-name BC Manufacturer's Directory, which is maintained by BC Stats, the statistical agency of the province, before rolling it out to a wider business base.

The goals of the pilot project and master campaign are clear: "Reach the decision-maker of every business identified from a contact list; encourage the decision maker to sign up on the 2010 Commerce Centre for free e-mail notification of 2010-related procurement opportunities; detect the decision-maker's increasing level of interests; and, follow up in real-time to ensure that sign-up is completed successfully."

The Secretariat is also looking for the marketing company respond immediately to customer's actions on the website, to the response and treatment of promotional e-mail, and to comments made by prospects during telephone conversations with the boiler room.

The Secretariat also wants the campaign's call centre, on the marketing side, to be able to follow and document every step of the process from first contact to sign-up, including be able to receive inbound calls and complete a prospect's sign-up on the phone; to return missed calls from prospects; make outbound calls to sign up prospects. Internally, the Secretariat wants the company doing the campaign to keep the contact list updated with who has signed up and who hasn't, refer business enquiries to Ministry personnel; report in real-time on all the activities and the results of the campaigns; and, do customer-satisfaction surveys about the sign-up process.

RESOURCES

BC Manufacturer's Directory:
http://www.made-in-bc.ca/

2010 Commerce Centre:
http://www.2010commercecentre.com/


Originally published to Morgan:News:2010:Gold subscribers on August 23, 2005

Thursday, August 18, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |Moguls| #1145

Here are three moguls we ran into today:

  • 2010 OVAL CONSTRUCTION CLEARING BEGINS
    The construction process has physically begun in Richmond for the sports complex that will house the 2010 Olympics long-track speed-skating oval. The first phase involves clearing the building site in preparation for pre-loading, a necessity for any major construction in the delta lands of the municipality. The pre-loading is expected to begin in about a month, and an official groundbreaking ceremony is being planned to coincide with the beginning of the pre-load. Some of the trees that are currently on the Fraser River waterfront property will be transplanted to various local parks during the next few weeks as well. The second phase of site preparation is scheduled to start in late November and involves the area adjacent to River Road. This will allow the crews to do the pre-loading for the area where a new waterfront plaza is to be built next to the complex, and to start realigning River Road between No. 2 Road and Hollybridge Way. The city has also begun planning the complex's eventual landscape and "enhance the existing marsh along the foreshore of the westerly edge of the city's property." Construction of the oval, to silver LEED standards, is scheduled to start next May, with the opening now slipped from the fall of 2007 to 2008. Dominion Fairmile Construction is providing construction management.

  • VANOC MALE/FEMALE RATIOS LISTED
    Charmaine Crooks, a director of the Vancouver 2010 Winter Olympic Organizing Committee (VANOC) told the Edmonton Journal, in connection with an article on the ratio of women to men in sports organizations, that at VANOC 58% of the 124 employees are women and 50% of the eight vice-presidents are female. But, she notes, only 30% of the 20-member VANOC board of directors are women, and only two members -- 22% -- of the nine-person executive committee are female.

  • VANOC'S SAMIS CHEERED FOR COMMUNITY SERVICE TO WHEELCHAIR ATHLETES
    Chris J. W. Samis, a chartered accountant and director of financial services with VANOC, was one of three CAs recognized by the Vancouver-based Chartered Accountants of BC for their contributions to the community and the chartered accounting profession. The organization notes that Samis first became involved with the BC Wheelchair Basketball Society in 1984, as an athlete. His athletic abilities earned him recognition, including a BC Wheelchair Sports Athlete of the Year award. After retiring from the sport, Samis has served on the board of directors of the Society since 1996, was its president for two years during that period, and is currently its vice-president. Samis has also served on the board of directors of the BC Wheelchair Sports Association, and recently joined the bid committee to help bring the 2010 World Wheelchair Basketball Championships to Vancouver.



Originally published to Morgan:News:2010:Gold subscribers on August 18, 2005






Morgan:News:2010 |Moguls| #1144

Here are three more moguls we ran into today:

  • CANADIAN SPORTS MINISTERS ORDER ATHLETICS PLAN TO BE RESET
    Canada's provincial, federal and territorial ministers responsible for sport, physical activity or recreation have told their officials to develop by November 30, "a long-term national approach" to sport and recreation infrastructure, with the costs to be shared between the federal and regional governments. The approach is expected to be the policy skeleton on which local and regional sports complexes will be funded over the next five years, which will be particularly important to the support the 2010 Winter Olympics. So far, the BC government, with some supplemental financial help from the federal government over the next few years in the last national budget, has been focused on funding sports facilities around the province that could have some measure of success in aiding the Games, such as attracting national Olympic teams to practice, or to be sites where people in those communities can watch the Games in a communal atmosphere under the Live Sites program. This new "approach", appears to be timed for when the governments are beginning the process of preparing their budgets for the March 2006/2007 fiscal years. The provincial and territorial Ministers are also urging the federal government to commit to multi-year, bilateral agreements on physical activity, starting as soon as 2006. And, with the CEO of the Vancouver 2010 Winter Olympic Organizing Committee (VANOC), John Furlong nearby, the ministers, together with the national sport community, also confirmed Own the Podium performance targets for Canada at the 2010 Games. These national performance targets call for Canada to rank as the top country in medal count at the 2010 Olympics and in the top three countries at the Paralympics. The ministers have also agreed to work with VANOC so that the Olympic and Paralympic Games are national, a strong goal of Furlong's.

    RONA SETS RECORDS IN SECOND FISCAL QUARTER, BUT 2010 NOT ON RADAR
  • VANOC's national building-supplies sponsor, Rona, said its second quarter, which ended June 26, was the financial best in its history. Consolidated sales were C$1.2 billion, a 12% increase over last year. Net earnings for the quarter were C$70.4 million, a 31% increase over the record quarter last year. Rona signed its sponsorship deal in May near the beginning of the quarter, but, interestingly, it devoted only a paragraph -- about 4% of the quarterly report's executive summary -- talking about the deal which will see it spend C$68 million for the marketing rights and other considerations from VANOC, and the project didn't even make it into the five-item list of the quarter's business highlights, although the fact that the company opened a RONA Home Centre in Vernon, in BC's Okanagan region, did.

    FURLONG BRIEFS MINISTERS; REGINA HO-HUM ABOUT IT
  • VANOC CEO John Furlong was in Regina last week, meeting with provincial sports and recreation ministers and briefing them on the progress the 2010 Committee is making on developing the Games. The Regina Leader-Post newspaper quoted him as saying, "Each province, I think, has a vision of what it can contribute and what the Games mean to them. What we want to do is understand that. This is a challenging piece of work. We could very easily take the position of saying, 'Our job is really to put the Games on in Vancouver. We'll organize ourselves the way we should.' But really, if you're going to make this about the country, you've got to go out and engage communities. We have to find a way to make these Games relevant to every home in the country." That's the main thrust of the national speaking tour VANOC will be organizing this fall and winter, so that it's ready to go in next spring. But he's going to have to get better coverage than he got from the Leader-Post if that speaking tour is to spread the word. The article was on page 6 of the C section.



Originally published to Morgan:News:2010:Gold subscribers on August 18, 2005






Morgan:News:2010 |Business| #1143
COCA-COLA OLYMPICS DEAL EXPECTED TO BE "A PUBLICITY GOLDMINE" SAYS CHINA BUSINESS WEEKLY


The China Business Weekly has published a detailed corporate review of the Coca-Cola deal to extend its international sponsorship from 2009 to 2020, including the 2010 Winter Games in Vancouver. The American-based beverages company is in China this week, hosting a conference in preparation for the 2008 Summer Olympics to be held there.

Here's what we learned from the article:

  • The Winter Games, to be held in Vancouver in 2010, and the Summer Olympics in London in 2012, will be "a publicity goldmine" for the Atlanta-based beverage giant, according to the Weekly. The newspaper quoted Peter R. Franklin, worldwide director of Sports Operations for Coca-Cola. "There are very few things in the world that are as universally recognized and loved as the Olympic Games. So for a brand, like Coca-Cola and [sibling] beverages around the world, to be able to make that connection with people in every country is just a huge opportunity for us."

  • Coca-Cola looks at "a lot of different values when associating with the Olympics," says Franklin, who has been working on Olympics-related projects for Coca-Cola since the Barcelona Games in 1992. These values are a combination of both long-term brand building and short-term and medium-term sales increases, according to Franklin. The publication quotes him as saying, "The reason we have been associated with the Olympic Games for so long is because we know in the long-term it will help build the value of our brands. The feeling people around the world have towards the brand is what will translate, over the long-term, into increased sales for all of our brands around all the markets where we do business."

  • Franklin is quoted as saying Coca-Cola usually spends, "two or three times what it has spent on rights fees" on promotion activities, such as television advertising, to "communicate with people about the sponsorship. At this point I don't know what the programs in Beijing will look like. But I assume that our activations in Beijing will be one of the more substantial Olympics programs yet." Franklin declined to say how much the 11-year extension to its contract cost it, but the Beijing Summer/Torino Winter Games four-year package was estimated to be about US$65 million. China is currently Coca-Cola's fifth largest market, after the United States, Mexico, Germany and Japan. The company controls about 52% of China's carbonated-beverages market.

  • The China Business Daily asked, but Coca-Cola competitor PepsiCo declined to say what marketing programs it plans to launch during the Beijing Games.


RESOURCES

The full story is here:
http://www2.chinadaily.com.cn/english/doc/2005-08/08/content_467017.htm


Originally published to Morgan:News:2010:Gold subscribers on August 18, 2005





Morgan:News:2010 |Moguls| #1142

Here are three moguls we ran into today:

  • BC 2010 SECRETARIAT WANTS MORE VIDEO-PRODUCTION FIRMS
    The BC provincial government's Olympic and Paralympic Games Secretariat, based in Vancouver, asked last February for companies to contact it if they were interested in qualifying as suppliers for video-production services. The Secretariat has reissued a portion of the call to increase the supplier pool, and it's given prospective firms until September 1 to respond. The portion in which it's looking for more suppliers involves those who can provide "professional photographic, video production (including research, pre-production, production and post-production), and CD-ROM production services as required." Potential projects under this heading could include production of "a broad assortment of current-affairs stories that can be used to promote BC internationally." Some of the major criteria for the firms: The ability to research story ideas; experience in developing news stories; developing creative concepts for video; detailed budget creation, project planning and resource creation as needed; script writing, filming, editing, and story-boarding expertise; and, the ability to subcontract production resources throughout the province to complete a project, so that locals are used wherever possible. The list of qualified suppliers will be in effect from until March 31, 2006, with an option to extend it an extra year.

  • COKE TO BE THE REAL THING AT 2010 GAMES
    As expected, Coca-Cola and its sibling products will be the only soft drinks available at the 2010 Winter Games venues. The company, which has continuously sponsored the Olympic Games since 1928, has completed its negotiations with the International Olympic Committee to be an international The Olympic Program sponsor from 2009 to 2020. The announcement of the deal was made at the Great Wall in China, where plans are underway to host the 2008 Summer Olympics. The announcement was made by Jacques Rogge, IOC president of the IOC, and E. Neville Isdell, chairman and chief executive officer of The Coca-Cola Company. The Vancouver 2010 Winter Olympic Organizing Committee (VANOC) shares an undisclosed amount from the bottler's sponsorship funding. The company also works with the 200 national Olympic committees around the world, such as the Canadian Olympic Committee, to help athletes in training, as well as to help stage the Games. The commitment includes cash and in-kind services. In return, the Company maintains exclusive marketing rights in the non-alcoholic-beverages category, and gets to use the Olympic symbols and mascots, including those of VANOC, in its marketing. The beverages it will supply include major brands it owns, such as Diet Coke, Fanta and Sprite, and a wide range of other beverages including waters, juices, teas, coffees and sports drinks.

  • IPC TOTES UP JOURNALISTS EXPECTED FOR TORINO PARALYMPICS
    The International Paralympic Committee says that for the Torino 2006 Winter Paralympics, which are to be held from March 10 to the 19 in Italy, 372 journalist, 190 photographers and 157 broadcasters beyond those who have already negotiated broadcasting rights are interested in covering the Games. The Torino Paralympics start about two weeks after the Winter Olympics close. The same pattern is used for the Vancouver 2010 Games.

RESOURCES

Background on the BC Secretariat and its raison d'etre:
http://www.sbed.gov.bc.ca/2010secretariat/

Background on Coca-Cola:
http://www.Coke.com


Originally published to Morgan:News:2010:Gold subscribers on August 18, 2005

Wednesday, August 17, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |VANOC| #1141
2010 COMMITTEE ASKING FOR PR HELP TO DO CANADA-WIDE SPEAKING TOUR NEXT SPRING


The Vancouver 2010 Winter Olympic Organizing Committee (VANOC) today asked public-relations agencies to contact it by August 31 if they're interested in helping VANOC do a national public-speaking tour next spring.

VANOC will then make up a short-list and get formal proposals from those firms for supporting the public-relations tour; it will then choose an agency finalist around September 7. The request is not limited to Canadian firms.

The national speaking tour, which is expected to include VANOC CEO John Furlong and other senior management, will touch down in most of the major Canadian cities across Canada and attempt to convey "to all of Canada the spirit and opportunities of hosting the 2010 Olympic and Paralympic Winter Games." The timing is expected to follow fairly soon the culmination of the 2006 Winter Olympics and Paralympics, which are scheduled to take place next February and March in Torino, Italy.

Furlong and his chief marketer, Dave Cobb, have often noted that VANOC will take centre winter-Olympics stage once the Torino Games are finished, since the Vancouver Games will be the next winter Olympics to take place.

Canadian interest will be high following the Torino Games, particularly if Canada does well in acquiring medals, since a component of VANOC's fund-raising is directed at the Own the Podium program, in which Canada's winter sports community is pledging to focus its efforts at improving the country's performance in the sports that VANOC will host in 2010.

The PR agency will work with VANOC to develop and co-ordinate the tour's strategy and scope, do some planning on the tour itself, come up with creative concepts for both the tour and the speakers' presentations, and produce all the hand-outs and giveaways that normally accompany such a presentation, known in the industry as "collateral." The agency will also be responsible for working out the tour schedule and travel logistics, the special-event planning and execution, city-by-city media relations and promotion of the tour, co-ordinating the tour with VANOC's government and corporate sponsors as well as with the various sport and athletic groups in the cities to increase the spread of the messages. And, of course, VANOC also wants the PR agency to monitor how the media responds to the tour and the presentations in each city, a process known as media-monitoring.

That means that the PR agency will have to work with sponsors such as retailer HBC, RBC Financial Group, Bell Communications and building-supplier Rona, among others, to help spread the messages through their national retail outlets.

There are likely to be a couple of main themes that follow VANOC's official vision statement -- "A stronger Canada whose spirit is raised by its passion for sport, culture and sustainability." -- and its mission statement, " To touch the soul of the nation and inspire the world by creating and delivering an extraordinary Olympic and Paralympic experience with lasting legacies."

VANOC has also warned potential applicants that, as with all contractors, the firm's employees and directors could be subject to a security check, "including without limitation a criminal-records search and such other security searches" and that the RCMP and Vancouver police will like monitor the security status during the length of the contract.


Originally published to Morgan:News:2010:Gold subscribers on August 17, 2005

Tuesday, August 16, 2005

Morgan:News:Bronze:Service is published regularly, but the articles are delayed by at least three months to protect our subscribers. For timely news that comes to you, please subscribe to our Gold or Silver service at Morgan:News:2010. Bronze is free for the use of news services and for non-commercial public use under conditions described at: Morgan:News:2010:Bronze (There is a nominal charge for certain commercial uses, as described there.) You can use Google to search the site, simply add “site:morgan-news.com” after your search terms.


Morgan:News:2010 |Government| #1140
VANCOUVER TO DEVELOPERS: ARE YOU INTERESTED IN BUILDING THE CITY'S 2010 ATHLETES VILLAGE?


The City of Vancouver has asked developers in the Greater Vancouver area to let it know by next month if any are interested in working on the South East False Creek area, starting with construction of the 2010 Athletes Village next year.

If so, they are to send company representatives to a briefing meeting at City Hall on August 31, and expressions of interest documents need to be filed with Vancouver City's South East False Creek Development Office by September 14. At that point, the city will pick a short list and invite those developers to submit a proposal; the winning developer will be chosen about December or January.

Developers, though there is a lot of prestige in the idea, will have to look carefully at the pros and cons of the project, which entails more than the Athletes Village; it's a project that isn't expected to be finished until 2018 and encompasses a much wider area than just the Village.

The City will install all the public services for the Village, which is located between the north feet of Columbia Street on the west and Ontario Street on the east, False Creek on the north and First Avenue on the south. Earlier this year it hired Stantec Engineering to work with it on that part of the project.

However, the City's planners want the developers "to design and build the buildings on the City Lands. The City lands will be developed in phases." It also wants the developer to shepherd the re-zoning process; the land is currently zoned for industrial use. It also wants the developer to look after the source financing of the process, though the details of how it is to recover the funds is not discussed at all.

As its first priority, the City intends to develop what it calls "Sub-area 2A" of the Official Development Plan for the area, which is about 856,000 square feet (79,500 square metres) of mostly City-owned land. It's to be a predominantly high-density residential neighbourhood that will, once the Vancouver 2010 Winter Olympic Organizing Committee (VANOC) is finished with it in March 2010, come to include a community centre, childcare facilities, retail and commercial space -- including a mid-size grocery store -- a school for kindergarten to grade seven, and the restoration of the old Salt Company building which has a heritage designation. (The restoration and use of the Salt Building is the subject of an expression-of-interest process that is to be issued separately.)

The assessed value of the Village property is C$55 million; the land area for the Olympic Village is approximately 731,500 square feet (68,000 square metres).

However, we've learned that the City still hasn't come to terms with the owners of six small pieces of private property that border that area, which is the Athletes Village, along First Avenue and it needs those properties settled in order to start work. City planners say they will look after consolidating the property, but declined to discuss their plans for how that would happen, saying only that the City continues to look at purchasing them.

The developers have a number of other things that are nebulous to deal with, such as just how VANOC wants the Athletes Village developed.

Most of area will first be developed with permanent buildings for exclusive use, initially, by VANOC from November 1, 2009 to March 31, 2010 to provide accommodation and support services for athletes, officials, and visitors. The City's idea is that the Olympic Village "is intended to be a showcase of sustainable development." To that end, everything is to be built to at least LEED Silver standard and, the city hopes, developers will be amenable to pushing for the Gold standard.

However, the City only says that the "infrastructure and buildings will be designed and constructed to a certain level of fit, finish, and functionality to meet the International Olympic Committee and VANOC requirements for the Olympic Village, and in such a way as to facilitate conversion to their permanent uses after the Olympics."

The City and VANOC have decided that they need at least 612,000 square feet (56,900 square metres) and at least 564 units of residential accommodation will be built for use by VANOC as part of the Olympic Village, but it will be up to the winning developer, working with the City and VANOC, to decide how that accommodation is to be arranged. Once VANOC is finished with the buildings, in March, 2010, the developer will convert them to about one-third low-income housing, one third "modest market" housing, and one-third high-income housing.

The City intends to retain ownership of low-income portion of the land, leasing it to "a third party agency" after the buildings have been converted by the developer. And how much money will the developer need to put up? That's not yet clear either. Planners say that "senior government funding is anticipated to be available to finance the construction of the buildings, but that is not yet confirmed and the developer may need to provide interim financing for the construction of the buildings."

As for the rest of the land, planners say the developer can expect to buy the land from the City and construct the housing, although the City is holding open the possibility that it may retain ownership on a 99-year-lease basis, but no government will be subsidizing the remaining housing.

The developer is also expected to build about 77,000 square feet (7,150 square metres) of commercial/retail space in the area, also to LEED Silver standards, and at about half of that has to be built for VANOC's use as part of the Village. The City will sell that land to the developer as well.

The City also wants the developer to build a 30,000 square foot (2,790 square metre) community centre for the Village's use as well; with the City retaining ownership of the community centre's land. And, just in case the developer was wondering if there is anything else the city wants done, there is an option that it might want constructed an "interfaith spiritual centre."

There are more than a dozen additional guidelines and requirements that have to do with how the buildings are to be generally arranged and located.


Originally published to Morgan:News:2010:Gold subscribers on August 16, 2005